The Black Keys on Selling Out

December 1, 2011 — Leave a comment

“Would you rather be surrounded by Nickelback and Fergie? If you’re going to be surrounded by music randomly, I’d rather it be our music.”

Licensing music to advertisers is a completely legitimate way for bands to reach new audiences.

 

Andy

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I manage the Toronto WordPress Group and WordCamp Toronto. When I'm not focusing on the community, I'm helping clients at Kobayashi Online, a small-business digital marketing company in Toronto. Outside of work, I enjoy meandering about the city, drinking cappuccinos, reading novels, doodling in a sketchbook, and thinking up new pet projects.