Who is Andy McIlwain?
I think of myself as a facilitator for web projects. Bringing people together for a common cause, whether it be learning about WordPress or playing a video game, makes me excited. I enjoy feeding off the energy of a crowd, getting into roundtable discussions, and connecting people to the resources they need to get things done.
I enjoy working with small, independent businesses, especially when we’re talking about marketing and communications (online and offline) that help them achieve their goals.
We believe in Online Friendly at Kobayashi Online. We want to make everything as pleasant and supportive as possible. My personal philosophy is very similar: when you’re on a journey with the right people, you’ll have a great experience.
That’s what appeals to me about advertising, marketing, community projects, the web… all of these things have the potential to create great experiences by bringing the right people together. I want to be part of that.
What I Do
Sales & Marketing, Kobayashi Online
Kobayashi Online is a Toronto-based web company specializing in WordPress development and digital marketing for small businesses. I joined the team in October 2012 to focus on sales and marketing, account management, and helping develop creative services.
After much delay, WPToronto.com launched to zero fanfare in April 2013. Our goal is to be the online hub of the WordPress community in Toronto, connecting professionals with the folks that need their help; extending our community activity beyond meetups; and showcasing local WordPress projects and talent. I’m responsible for managing the overall site, moderating content, and making sure stuff doesn’t explode.
Organizer, Toronto WordPress Group
My involvement with the Toronto WordPress Group began in 2010 when I first moved to the city. Looking to meet like-minded people, I joined a number of groups on Meetup.com. My involvement in the group grew over the following years. In 2011, I came on board as a co-organizer to help with WordCamp Toronto. I took over the Lead Organizer role following WordCamp Toronto 2012.
Administrator, GTA Network
The GTA Network (GTANet) is a network of fansites dedicated to the Grand Theft Auto series from Rockstar Games. I’ve been involved with GTANet for over ten years, focusing mainly on content and, lately, strategy. GTANet’s social media presence (Facebook & Twitter) were one of my pet projects. My focus is shifting to multiplayer content for Grand Theft Auto V.
Advertising Alumni, St. Lawrence College
I graduated from the Advertising program at St. Lawrence College in 2009. During my time in the program, I competed in a few provincial competitions, including the Ontario Colleges Marketing Competition (OCMC). As an alumni, I try to stay involved with the program and support new students.